Blog

4 Questions + Tips to Maximize Church Website Design

The scenario: you’ve been following your church website’s metrics for a while and they aren’t showing much—there isn’t evidence of an increase in people coming to your website; people who found your website are not coming back to it; it appears that your website is not appealing to its target audience; etc. A logical conclusion…

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Church website sliders? Use with caution.

Try to remember the last 10 websites you visited. Chances are most of them had a ‘slider’ at the top – an automatic, moving slideshow or image carousel. Did you like the slider? Did you pay attention to it? If you did, you are in the 1% of people who do. Let’s think more about…

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10 Tips for zooming into online church meetings (Part I)

Why do you hold church meetings? To transfer information? Consider texting or sending an email instead. To socialize? Nice, but team-building activities are more effective…and more fun. That leaves situations where you and your church team really do need to brainstorm, discuss, and come to some decision. OK, a meeting it is. But everyone doesn’t…

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Church Website Launch? Nobody cares

Old school website upgrade: design, develop, test, reviews / feedback, design, develop, etc. ending in a (ta-da) “launch date”. Current thinking: Go for the soft launch. It used to be that people saw websites as more static, less fluid. So, it made sense to try to get them as perfect as possible before putting them…

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Why communication isn’t a person thing. It’s a core strategy

The corporate world has been in the ‘communications business’ for years. The church world is just beginning the acquaintance. As Darrel Girardier puts it, churches often have a knowledge gap about communication tools and how best to put them into practice. As a corporate communicator now church communicator, Girardier has a rare perspective. His excellent…

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Shhh, the baby is sleeping

Both Jordan and I have younger kids. In fact, recently, Jordan had a new baby. Chances are you are familiar with kids, nieces / nephews, little siblings and you know that when babies are sleeping, there’s the illusion that everything is quiet and calm. Actually, sleeping babies are constantly growing, developing, and ‘recharging their batteries’…

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