Posts by Jason
Website Spring Cleaning
Show Notes & Resources Mentioned BackupBuddy Updraft Plus WordPress Backup to Dropbox WP Optimize W3C Broken Link Checker Broken Link Checker plugin 3 Instant Takeaways Make sure you’re running a scheduled backup AND manual ones before you make major changes. Scheduled backups will make sure there’s always a copy of your site saved, and manual…
Read MoreImagine if your church’s WordPress Website looked after itself?
Just imagine how it would be if you didn’t have to spend that extra time managing the website. Think of how much time you could add to your day. Maybe you could catch that dinner with a buddy, or just relax for goodness sake. God knows you deserve it. The reality is that it is…
Read More4 Questions + Tips to Maximize Church Website Design
The scenario: you’ve been following your church website’s metrics for a while and they aren’t showing much—there isn’t evidence of an increase in people coming to your website; people who found your website are not coming back to it; it appears that your website is not appealing to its target audience; etc. A logical conclusion…
Read MoreIs your Church’s ‘underwear’ dirty? Find out in 30 secs!
In a previous blog we talked about the serious issue of ‘computer hacking’ – when someone unauthorized to do so, gains access to your computer website. It’s a serious issue because this unauthorized person will be able to make changes to the material found on, and functioning of, your website. And it’s not just happening…
Read MoreChurch website sliders? Use with caution.
Try to remember the last 10 websites you visited. Chances are most of them had a ‘slider’ at the top – an automatic, moving slideshow or image carousel. Did you like the slider? Did you pay attention to it? If you did, you are in the 1% of people who do. Let’s think more about…
Read MoreTo rebrand or not to rebrand… That is the question
Part of the process of establishing a digital presence is the issue of branding – Step 1 in our eBook. Simply put, ‘branding’ can be thought of as the overall message a person gets about your ministry. As Darrel Girardier puts it, “the 30-second elevator pitch” – points such as “what are the unique aspects…
Read More10 Tips for zooming into online church meetings (Part I)
Why do you hold church meetings? To transfer information? Consider texting or sending an email instead. To socialize? Nice, but team-building activities are more effective…and more fun. That leaves situations where you and your church team really do need to brainstorm, discuss, and come to some decision. OK, a meeting it is. But everyone doesn’t…
Read MoreChurch Website Launch? Nobody cares
Old school website upgrade: design, develop, test, reviews / feedback, design, develop, etc. ending in a (ta-da) “launch date”. Current thinking: Go for the soft launch. It used to be that people saw websites as more static, less fluid. So, it made sense to try to get them as perfect as possible before putting them…
Read MoreRoad Runner
According to the Google ranking algorithm, faster websites get better positions. That means, a speedier website will get you closer to #1 in the search results. In addition, slow websites frustrate computer users. 47% of consumers expect a web page to load in 2 seconds or less – and 40% of people abandon a website…
Read MoreChurch Feign?
Envision a meeting place full of like-minded individuals who are eager to share their knowledge, experience, and life-lessons so that YOU can fulfill your God-given passion. Such a place is Fruition Lab. Recently, I attended the 2nd Fruition Lab meetup in Berrian Springs, MI. I was able to connect with some top marketers who happened…
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